3 Home Selling Tips: Marketing Your Upgrades

home selling tips

If you’ve lived in your home for more than a few years, there’s a good chance you invested in some upgrades at some point. These home upgrades could include new flooring, new kitchen cabinets, add-ons (such as newly built rooms), finished basements, new decks, and much more. When listing your house for sale, you’ll want to make sure you market any upgrades you’ve made.

By “advertising” your upgrades, buyers will see which parts of your home are brand-new and how value was added to the property. This is particularly important if the house itself is older; it indicates there will be fewer future repairs or renovations needed.

Here are 3 home selling tips for marketing your upgrades:

  1. Describe the upgrades – Don’t casually mention the upgrade (for example, “upgraded kitchen.”) This doesn’t tell the buyer anything. Explain exactly what was upgraded: “Installed new kitchen cabinets” or “brand-new outdoor deck.”
    You should also mention what materials were used, such as “new granite countertops.” Be sure to mention the brand of the material used as well, especially if you invested in a renowned brand.
  2. List the cost of the upgrades – Add how much you spent on the upgrade. This will add value to the property in the buyer’s mind and help justify whatever price you’ve set.
  3. Photograph the upgrades – If you’ve made major upgrades, show them off. For instance, if you installed a backyard deck, make sure to take well-lit photographs of the area. Drawing attention to the upgrade will spark more interest.

Use these home selling tips to market your property’s upgrades. For assistance marketing and selling your home, contact us at Randy Lindsay today.

Selling a Home As-Is: Pros and Cons

Selling a Home As Is

If you plan to sell a home, you may want to do a few renovations and repairs first. For example, if the exterior paint is fading, you might want to repaint your house. If one of the outlets doesn’t work, you might want to have an electrician do some repair work.

Minor repairs make your home more attractive to buyers. However, not all sellers have the time or money to invest in repairs and renovations. If this is the case, you might consider selling a home as-is. Before you do, be sure to weigh the pros and cons.

3 Pros of Selling a Home As-Is

1. Avoid inconvenience

Repairing and renovating a home can be very inconvenient, especially if there’s a lot of work to be done. You may have to hire different specialists to perform different tasks. Each task will require a significant amount of decision-making on your part. It can be a hassle.

2. Sell faster

You can put your as-is home on the market right away. Because your home may be priced below market value, you may find a buyer faster.

3. The selling process is easier

You won’t have to worry about pre-sale inspections, staging, open houses, and more. Buyers know what to expect with an “as-is” property, so the sales process may be quicker and easier.

3 Cons of Selling a Home As-Is

1. Buyers are harder to find

Most buyers don’t want the inconvenience of repairs and renovations. You’ll be limited to those looking for a good deal and a fixer-upper.

2. Buyers will negotiate more

Because it’ “as-is,” most potential buyers will try to negotiate the price down even further.

3. You will make less

Few will pay market value for a house in need of significant repairs or renovations. You may have to price the property below market value.

If you’re thinking of selling a home as-is, be sure to weigh the pros and cons. For more advice about selling a home, contact us at Randy Lindsay today.

When to Take Your House Off the Market

The last thing you expect to do when you put your home up for sale is to remove it from the market. When it comes to home selling, there are a number of situations in which that is exactly what you should consider.

The following are 4 examples in which taking your house off the market is the best course of action:

1. Your House Has a Serious Problem

If you discover there’s a serious problem requiring significant repairs (like, the roof needs to be replaced), then you should take your home off the market. Address the problem. If you don’t, the problem will scare potential buyers away.

2. Your Personal Situation Has Changed

If your financial situation has changed for the better or the worse, you should consider whether that affects the sale of the house. For example, if you were being forced to sell due to financial stress but suddenly found a job, you may want to take your house off the market.

3. You’re Getting Bad Offers

If your real estate agent helped you price the house properly and the only offers you’re getting are lowball offers, you might want to remove your listing. The longer you keep your house on the market, the more buyers will think there’s something wrong with it. They will continue lowballing you.

4. You’re in the Middle of a Buyer’s Market

If there are way too many houses for sale in your area, it can result in fewer buyers willing to pay your price. You may want to take your listing down and wait until the local real estate market changes in your favor.

Sometimes removing your house from the market is a good idea. These are just a few examples.

For more home selling tips, contact Randy Lindsay today.

Is FSBO a Good Idea?

FSBO

You’ve decided to sell your house. One of the options you might be considering is FSBO (for sale by owner). FSBO means you’re selling the house without the assistance of a real estate agent. Home sellers choose this option thinking they’ll save a significant amount of money on agent fees. Upon closer inspection, you’ll see this isn’t a good idea.

Here are some of the reasons you should not risk listing your house FSBO:

  • Liability is on you (the seller) – If you don’t advertise the house exactly as-is or disclose all required information, you could be vulnerable to potential lawsuits. An agent knows how to avoid lawsuits from buyers and carries insurance to protect against such suits.
  • Pricing the home accurately is difficult – The value of your home is dictated by the local market. If you overprice your home, it will sit on the market too long, severely diminishing its value. If you underprice, you’ll lose money. A good agent is knowledgeable about the local market and can use comps to price your house properly.
  • There’s a lot of paperwork involved – The amount of paperwork involved with selling a home can be overwhelming. An agent will ensure you have all the right paperwork and that it’s all in order.
  • You’re more likely to make mistakes – Serious mistakes can result in bad deals or lost money. Good agents have experience and can provide guidance to prevent serious errors.

When it comes down to it, FSBO simply isn’t a good idea. You’re much better off working with a local real estate agent. If you need a reputable real estate agent to sell your house, be sure to contact us at Randy Lindsay today.

How to Make the Home Selling Process Faster

home selling

Selling a house can not only be stressful; it can also be expensive. The longer your property remains on the market and unsold, the more it tends to cost you. This is especially true if you’ve already moved into a new home and are making mortgage payments on the house you’re trying to sell. With that in mind, you’ll want to sell your house as quickly as possible.

The following are 3 home selling tips to help you do just that:

  1. Know when to sell – The best time to sell a house is typically in the spring and summer seasons. Many buyers are too busy with the holidays during the winter and simply don’t want to trudge around in bad weather looking at homes.
  2. Price your home to sell – Overpricing your home is going to make it more difficult to sell. You need to understand your local real estate market so you can price your house correctly. If you need to sell fast, consider pricing it under the home’s market value. Buyers will jump on a good deal.
  3. Use a local real estate agent – Even though a local real estate agent will take a percentage of what you make on the home sale, it’s well worth the investment. This is because a real estate agent can price the house correctly, help prepare the house for sale, and utilize networks of agents and buyers to find motivated buyers in a hurry. 

Use these home selling tips to sell your house quickly. To speak with real estate agents about what they can do to help you sell your home as fast as possible, be sure to contact us at Randy Lindsay today.

How Much Should You Upgrade Before Selling Your Home?

selling your home

Before selling a home, it’s a good idea to invest in a few upgrades. Doing so can help improve the value of your property. As a result, you’ll not only be able to ask a higher price, but buyers will be more attracted to your home as a result of the improvements you made.

However, be careful about what you decide to upgrade when it comes to selling a home.

What Upgrades Should You Avoid?

Upgrades tend to add more value to your home and attract buyers’ interest when they add functionality. Investing in luxurious, superficial upgrades may be a bad use of your money.

For example, you don’t want to install a crystal chandelier in the dining room or a pool in your backyard. If anything, buyers will see these upgrades as unnecessary costs, and upgrades like a pool can result in higher insurance premiums.

What Upgrades Are Worth the Money?

Just because you put a $1,000 into upgrading something doesn’t mean your home will be worth $1,000 more. With that in mind, focus on areas where upgrades will result in a high ROI (return on investment). Upgrading kitchen cabinets, kitchen flooring, kitchen countertops, bathroom sinks, bathroom tiles, and more, can improve your home value significantly. Small upgrades, such as upgrading faucets, lighting, and hardware (such as cabinet and door handles and knobs) add value too.

Knowing what to upgrade and what to leave alone is key to obtaining the highest possible ROI. To receive more specific guidance regarding upgrades to your home that will help it sell, contact us at Randy Lindsay today.

MY BIO

Randy has enjoyed over 27 wonderful years in the Real Estate industry making dreams come true for homeowners.

Superior customer service is #1 to Randy and he provides this to all of his clients using knowledge, professionalism, integrity and persistence.

Randy is a successful and experienced real estate agent who expertly represents both buyers and sellers. Scores of Charlotte area residents have trusted Randy in the process of listing their homes to sell.

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